Tips to avoid losing your most important clients to a competitor
• Choice 1
Who do you know in the client? Try mapping out all the key decision-makers and how well they know you. Plan activities to increase your number of allies in this client.
• Choice 2
How delighted is your client? Invest time to check how your firm is performing against their expectations. Are there any gaps a competitor could exploit?
• Choice 3
Does your client recognise your firm’s full capabilities? Try investigating their ambitions to offer greater support and introduce other relevant expertise.
• Choice 4
Consider the client’s experience of your firm and its various facets. Can you make improvements to generate more client delight and greater loyalty?
For more tips on developing your business, visit The PACE Partners LLP or call Paul Denvir on +44 (0)1932 260062